{"product_id":"shampooing-premiere-mousse-noireonaturel","title":"PREMIÈRE MOUSSE — Purifying shampoo with Indian powders and hibiscus","description":"\u003cdiv class=\"Bloc1\"\u003e\n\u003cdiv class=\"Bloc1_Gauche\"\u003e\n\u003ch2 class=\"nospace\"\u003ePurifying shampoo and more!\u003c\/h2\u003e\n\u003cp\u003ePremière Mousse is the iconic product at Noireônaturel. Since its launch, its success has never wavered. It's a hit with curlistas and those with scalp problems and\/or in hair transition.\u003c\/p\u003e\n\u003cp\u003eInspired by Indian beauty rituals, Noireônaturel's PREMIÈRE MOUSSE SHAMPOO is made with Indian powders (maca, tulsi) and hibiscus, which purify and cleanse the scalp. \u003c\/p\u003e\n\u003cp\u003eCLEANSES WITHOUT DRYING: Aloe vera and organic babassu oil, known for their hair benefits, combine with an extra-creamy plant-based foaming base to gently cleanse hair and make it a pampering moment.\u003c\/p\u003e\n\u003cp\u003eSTRENGTHENS AND BEAUTIFIES: Hydra-Purifying thanks to Ayurvedic powders, it will strengthen and beautify your hair from roots to ends.\u003c\/p\u003e\n\u003cp\u003ePURIFIES WITHOUT AGGRESSION: Indian powders (maca, tulsi) purify and cleanse the scalp. Hibiscus, a beauty secret in Africa and the West Indies, combined with rosemary and arginine, strengthens hair and restores its shine.\u003c\/p\u003e\n\u003cp\u003ePROMOTES GROWTH: Indian powders promote hair growth, and curb hair loss, itching, and dandruff problems.\u003c\/p\u003e\n\u003cp\u003eHEALTHY AND CERTIFIED ORGANIC: Sulfate-free (neither SLS nor ALS), toning but without any surfactants, its generous and creamy foam comes from a synergy of Babassu oil and beetroot. Certified ORGANIC like the entire Noireônaturel range for natural respect for your hair and scalp.\u003c\/p\u003e\n\u003cp\u003eFOR WHOM?\u003cbr\u003eIdeal for dry, wavy, curly to coily hair. Perfect for oily roots and dry ends. It acts on the hair from roots to ends and restores tone and bounce to curls. Very popular after an oil bath to eliminate greasiness and also after sport.\u003cbr\u003e\u003cbr\u003eIn short, Première Mousse is the best ally for your natural curls!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc1_Droite\" style=\"background-image: url('https:\/\/www.noireonaturel.com\/wp-content\/uploads\/2021\/06\/Visuel-Description-5.jpg'); background-size: cover; background-position: center center;\"\u003e \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc4\"\u003e\n\u003cdiv class=\"backcolor\"\u003e\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"actifs\"\u003e\n\u003cdiv class=\"actif\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Actif-Maca.png?v=1773206429\"\u003e\n\u003cp class=\"Mano\"\u003eIndian Powders\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"actif\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Vide.png?v=1773206433\"\u003e\n\u003cp class=\"Mano\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"actif\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Actif-Hibiscus.png?v=1773206436\"\u003e\n\u003cp class=\"Mano\"\u003eHibiscus\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc5\"\u003e\n\u003ch2\u003eComposition\u003c\/h2\u003e\n\u003cdiv class=\"Bloc5_Gauche\" style=\"background-color: #00bfb2;\"\u003e\n\u003cdiv class=\"Bloc_table\"\u003e\n\u003cdiv class=\"Bloc_valign\"\u003e\n\u003cp style=\"text-align: center;\"\u003eTotal ingredients of natural origin:\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003e\u003cstrong\u003e99.75%\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eTotal organic certified plant ingredients out of plant ingredients:\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003e\u003cstrong\u003e99.10%\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eTotal ingredients that are organic certified:\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003e\u003cstrong\u003e22.12%\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc5_Droite\"\u003e\n\u003cdiv class=\"Bloc_table\"\u003e\n\u003cdiv class=\"Bloc_valign\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Texture-2.png?v=1773206439\"\u003eEcological and Organic Cosmetic certified by ECOCERT Greenlife according to the ECOCERT standard available at http:\/\/www.ecocert.com\/cosmetique-ecologique-et-biologique.\u003c\/div\u003e\n\u003cdiv class=\"Logos\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Ecocert-blanc.png?v=1773206156\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Made-in-France-BLANC.png?v=1773206130\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Cosmebio-blanc.png?v=1773206160\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Engagements\"\u003e\n\u003cspan class=\"engage\"\u003eparaben-free, \u003c\/span\u003e\u003cspan class=\"engage\"\u003esilicone-free, \u003c\/span\u003e\u003cspan class=\"engage\"\u003eGMO-free, \u003c\/span\u003e\u003cspan class=\"engage\"\u003edye-free, \u003c\/span\u003e\u003cspan class=\"engage\"\u003esynthetic fragrance-free, \u003c\/span\u003e\u003cspan class=\"engage\"\u003esulfate-free\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc1\" style=\"font-size: 0;\"\u003e\n\u003cdiv class=\"Bloc1_Gauche\"\u003e\n\u003ch2 class=\"prod-infos__title\"\u003eUsage Tips\u003c\/h2\u003e\n\u003cp\u003eWhen to use it?\u003cbr\u003eAfter an oil bath, a sports session, or when you need to rid your hair of the multiple residues that pollute your scalp, risking suffocating it. It's time for a detoxifying action: the scalp and lengths are purified in a single step.\u003c\/p\u003e\n\u003cp\u003eHow to use it?\u003cbr\u003eWet your entire hair. Apply a dollop of shampoo. Emulsify with a little water then gently massage with your fingertips. Leave on for a few minutes. If necessary, proceed with a second treatment shampoo. Rinse. Avoid contact with eyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc1_Droite\" style=\"background-image: url('https:\/\/www.noireonaturel.com\/wp-content\/uploads\/2021\/06\/2_Visu-Conseil-Utilisation.jpg'); background-size: cover; background-position: center center;\"\u003e \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc8\"\u003e\n\u003ca href=\"https:\/\/boutique.noireonaturel.com\/kits-et-routines-capillaires-afro\/kits-routine\/starter-pack-retour-o-naturel.html\" target=\"_blank\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/Packshot-960x960-8.jpg?v=1773206531\"\u003e\u003c\/a\u003e\n\u003ch3\u003e\u003ca href=\"https:\/\/boutique.noireonaturel.com\/kits-et-routines-capillaires-afro\/kits-routine\/starter-pack-retour-o-naturel.html\" target=\"_blank\"\u003eDiscover the routine\u003c\/a\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc6\"\u003e\n\u003cdiv class=\"video\"\u003e\u003ciframe height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/hQHJ_sKzebE?feature=oembed\" title=\"Routine de printemps \u0026amp; astuces cheveux crépus bouclés : hydratation, démêlage, pointes...\" width=\"640\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"Bloc7\"\u003e\n\u003cp\u003eINGREDIENTS : AQUA (WATER), ROSMARINUS OFFICINALIS (ROSEMARY) FLOWER\/LEAF\/STEM WATER*, SODIUM COCOYL GLUTAMATE , LAURYL GLUCOSIDE , DISODIUM COCOAMPHODIACETATE, GLYCERIN, SODIUM CHLORIDE, CITRIC ACID, COCAMIDOPROPYL BETAINE, PENTYLENE GLYCOL, INULIN, ACETUM (VINEGAR)**, SODIUM GLUCONATE, SODIUM LACTATE, COCO-GLUCOSIDE, GLYCERYL OLEATE, COCONUT ACID, GLYCERYL CAPRYLATE , LEPIDIUM MEYENII ROOT EXTRACT*, OCIMUM SANCTUM LEAF POWDER*, CINNAMOMUM CAMPHORA (CAMPHOR) OIL, SODIUM BENZOATE, HIBISCUS SABDARIFFA FLOWER EXTRACT*, ARGININE, BENZOIC ACID, ORBIGNYA OLEIFERA (BABASSU) SEED OIL*, SODIUM HYDROXIDE, PHYTIC ACID, ALOE BARBADENSIS LEAF JUICE POWDER*, CANANGA ODORATA FLOWER OIL* RUBUS IDAEUS (RASPBERRY) FRUIT EXTRACT**, TOCOPHEROL, HYDROGENATED VEGETABLE GLYCERIDES CITRATE, LINALOOL\u003c\/p\u003e\n\u003cp\u003e*Ingredients from organic farming\u003c\/p\u003e\n\u003cp\u003e** Processed from organic ingredients\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003clink rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\"\u003e \u003clink rel=\"stylesheet\" href=\"https:\/\/fonts.googleapis.com\/css2?family=Dancing+Script\u0026amp;display=swap\"\u003e\u003c\/p\u003e","brand":"NOIREÔNATUREL","offers":[{"title":"Default Title","offer_id":63874712306013,"sku":"ECOCERT-03-BIO","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1041\/7792\/6493\/files\/PREMIEREMOUSSE200ML.jpg?v=1776940301","url":"https:\/\/noireonaturel.com\/en\/products\/shampooing-premiere-mousse-noireonaturel","provider":"NOIREÔNATUREL","version":"1.0","type":"link"}